Case Study: Growing Hope Blooms Floristry’s Local Social Media Presence
Many small businesses struggle to reach local customers online, and Hope Blooms Floristry is no exception. They want to increase visibility in their geographic area, build engagement on social media, and convert online attention into flower sales and workshop attendance. Maintaining their authentic brand voice is crucial, so all campaigns need to feel natural and aligned with their style.
Marketing Misconceptions, Owning Your Content, and Avoiding Marketing Scams: A Guide for Small Creative Businesses
Marketing for small creative businesses is often misunderstood. Many business owners think marketing equals direct sales or fall for flashy promises like MLMs, high-ticket coaching funnels, or “free” masterclasses. At Modern Social, we believe marketing starts differently: with your audience, your data, and your story. This post shows you how to avoid common pitfalls, build a solid marketing foundation, and grow your business sustainably.
How Expertise, Strategy, and Purpose Drive Real Digital Brand Growth
The story behind Modern Social. Modern Social was born from experience, expertise, and purpose.
After nearly a decade working in marketing and social media, spanning fiction and nonfiction books, publishers, authors, artists, and various brands, Ashley Durrer has extensive experience in content strategy, social media management, digital marketing, and paid advertising across platforms like META, Instagram, Facebook, and more. She knows what it takes to grow visibility, engagement, and measurable results for diverse brands.
Marketing Near Me in Santa Monica, CA — Support for Retail, Creatives, and Nonprofits
Need marketing support in Santa Monica? I support retail shops, nonprofits, artists, and writers with daily or weekly social media, content creation, and brand strategy. I work remotely but can meet in person for our first session to understand your business or creative project.
Marketing Near Me in Salem, MA — I’ll Come to You
Searching for marketing near me in Salem, MA? I help local businesses grow with social media, branding, and strategy — and I meet you right at your business.
Case Study: How I Supported John Rhodes, Author of The Battle of Britain Series, Grow His Online Presence and Book Sales Over 5 Years
Supporting authors over the long term is one of my favorite parts of my work. For over five years, I’ve had the pleasure of collaborating with John Rhodes, author of The Battle of Britain Series, to grow his social media presence, book visibility, and paid advertising performance.
Squarespace Website Design Help: How I Built an SEO-Friendly Site for Robert Konover and Tips for Small Business Owners

