Squarespace Website Design Help: How I Built an SEO-Friendly Site for Robert Konover and Tips for Small Business Owners
Launching a website for your small business can feel overwhelming. From design decisions to SEO and mobile optimization, there’s a lot to think about. Recently, I had the pleasure of working with Robert Konover on his brand-new Squarespace real estate website, and I want to share some insights from the project along with tips for small business owners who are thinking about creating or updating their own websites.
Why a Strong Website Matters for Small Business Owners
A website is often the first impression a potential client has of your business. For Robert, who is starting a new real estate venture, having a mobile-friendly, SEO-optimized site was essential. I made sure his website works perfectly on both desktop and mobile, ensuring a smooth browsing experience for clients wherever they are.
A strong website doesn’t just look good—it also:
Boosts credibility and trust with your audience
Helps potential clients find you via search engines
Supports your marketing and social media efforts
Provides a clear way for clients to contact or work with you
Squarespace Tips for Small Business Owners
If you’re considering Squarespace for your business website, here are some tips I recommend:
Choose the Right Template – Squarespace offers templates tailored for different industries. Pick one that aligns with your brand and allows flexibility for your content.
Optimize for Mobile – Most users browse on mobile devices, so ensure your website looks and functions beautifully on smartphones and tablets.
Focus on SEO – Use Squarespace’s built-in SEO tools to optimize page titles, meta descriptions, and alt text for images. I made sure Robert’s website was fully optimized for search engines, helping his clients find him online.
High-Quality Content – Include clear messaging about your services, professional images, and engaging calls-to-action to drive conversions.
Regular Updates – Keep your content fresh to maintain search engine rankings and show visitors that your business is active.
Why I Recommend Xuni.com for Clients Who Need a Robust Website
For small business owners who want a more robust website with ongoing support, I often recommend Xuni.com. They’ve been in business since 1998, offering trusted, fully monitored websites for clients who need reliability and security. Whether you need advanced functionality, custom integrations, or continuous website monitoring, Xuni is a strong option for entrepreneurs who want peace of mind.
Robert Konover’s Website Project
Robert is passionate about real estate—he monitors the market 24/7 and brings unmatched energy to every client. His background in client success management means he knows how to guide buyers and investors with clarity, care, and confidence.
For his new venture, I designed a full SEO, mobile, and desktop-friendly Squarespace website that highlights his services, experience, and personality. Some of the features I included:
Clean, professional layout that reflects Robert’s personal brand
SEO-optimized content for real estate keywords
Mobile-responsive design to serve clients on any device
Easy-to-navigate sections for buying, selling, and investment services
Robert is known for being a market-watcher, expert negotiator, and highly responsive client advocate—and his website now reflects that professionalism and dedication online.
Check out Robert’s site: Konover Property Group
Key Takeaways for Small Business Owners
If you’re a small business owner looking to launch or refresh your website:
Start with a clear plan for design, messaging, and SEO
Choose a platform that fits your needs—Squarespace for ease of use, or Xuni.com for a fully monitored, robust solution
Optimize for mobile and desktop to reach your audience wherever they are
Keep your website updated to stay relevant and improve search rankings
Invest in professional help if needed—it can make a huge difference in user experience and search visibility
Your Website is Your Online Office
Your website is more than just a digital brochure—it’s a hub for your business, clients, and growth. By investing in a professional, SEO-friendly, mobile-ready site, you set yourself up for long-term success. Whether you’re a real estate professional like Robert, or running any small business, taking the time to plan and execute your website strategy will pay off.
Need help launching your website or improving your existing site? Contact me today for Squarespace support, SEO optimization, or guidance on a robust solution through Xuni.com.